Eric Reich

Eric, a CERTIFIED FINANCIAL PLANNER® professional, is President and founder of Reich Asset Management, LLC. He relies on his more than 28 years of experience to help clients have an enjoyable retirement. Using his Enjoyable Retirement Solution™, Eric helps retirees maximize retirement income while preserving their principal and designing a plan for their retirement assets to last a lifetime. Eric is a graduate of the Richard Stockton College where he earned a BA in Business Management. He has since obtained his Certified Investment Management AnalystSM (CIMA®) and earned his Chartered Life Underwriter® (CLU®) and Chartered Financial Consultant® (ChFC®) designations. Eric has also earned the Certified Exit Planning Advisor (CEPA®) designation from the Exit Planning Institute. A lifelong resident of Cape May County, Eric resides in Seaville, NJ with his wife Chrissy, their sons ,CJ and Cooper, and daughter Riley.

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Financial planning as opposed to investing

Financial planning as opposed to investing

by Eric Reich | May 29, 2025 | Finance, Atlantic County, Cape May County, Editorial, South Jersey

It’s common for clients to walk in because they want investment advice. However, what they really need even more than investment advice is financial planning. As we get older, the stakes of do-it-yourself investing get higher. First, we (hopefully) have more money...
Common estate planning mistakes: Part 2

Common estate planning mistakes: Part 2

by Eric Reich | May 22, 2025 | Finance, Atlantic County, Cape May County, Editorial, South Jersey

In last week’s article, I covered five common estate planning mistakes, such as beneficiary errors, naming specific investments in your will, and more. Here are some more things to be aware of and to discuss with your estate planning attorney: 1. Not planning for the...
Common estate planning mistakes: Part 1

Common estate planning mistakes: Part 1

by Michael | May 15, 2025 | Features, Atlantic County, Cape May County, Finance, South Jersey

By Eric Reich When meeting with clients, the topic of estate planning comes up often. While the process can be simple in some cases, there are certain things you’ll want to look out for and mistakes you’ll want to avoid. Poor estate documents can lead to people...
Watch out for this gold bar scam

Watch out for this gold bar scam

by Michael | May 8, 2025 | Features, Atlantic County, Cape May County, Finance, South Jersey

By Eric Reich This week, I want to bring to your attention an alarming scam that’s becoming increasingly common and sophisticated. It’s been widely reported in the news, and unfortunately, some individuals — particularly older adults — have fallen victim. The news is...
When stressed investors say this time is different

When stressed investors say this time is different

by Michael | May 1, 2025 | Finance, Atlantic County, Cape May County, Features, South Jersey

By Eric Reich This is the phrase that makes me cringe more than any other one. The reason is that investors truly believe it to be true, and I know that it absolutely is not. The phrase is a reflection that implies the belief of why the stock market is behaving the...
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