Cindy and Bob Fertsch

Cindy & Bob Fertsch, founders of Shore Local Bob was 21 years old when he began his newspaper career in South Jersey. An Ocean City summer local and surfer, Bob was thrilled to build his career, home, and family in the area he loved. He spent 15 years learning with the Press of Atlantic City, then continued growing for another 9 years with the Current. Our family grew through the years. We have been blessed with 3 beautiful children and a home in Egg Harbor Township. As the economy changed both nationally and locally, the industry began to change, as well. Large corporate companies bought up much of Atlantic County’s media outlets, including our daily paper and 2 major weekly publications. From this turmoil, Shore Local was born. We are proud to be a locally owned, homegrown publication that focuses on the people, places and events in Atlantic County, Ocean City, and Upper Township. Bob and I had a vision to build a local business that spotlights and promotes other local businesses, and here we are! When you support Shore Local, your dollars stay right here in our own communities. We are a grassroots family business with an authentic connection to the areas we spotlight, and we are proud to share our love for our shore towns with all of you. Thank you for supporting our vision, and happy reading.

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The best is yet to come

by Cindy Fertsch | Dec 27, 2024 | Atlantic County, Blog - letters from the editor, Cape May County, Editorial, South Jersey

Letter from the editor New Year’s Day is the time when many of us make resolutions, planning to take steps to shape ourselves into living the life we desire. But for many of us, it may be tempting to think that no matter what happens in the new year, it will never...

Christmas cookies and the traditions that bind us

by Cindy Fertsch | Dec 19, 2024 | Atlantic County, Blog - letters from the editor, Cape May County, Editorial, South Jersey

Letter from the editor My mom suggested that I’m too busy to make Christmas cookies this year. I looked at her as if she lost her mind. In hindsight, I realize she was just trying to ease my stress and shorten my endless to-do list. But for me, there will always...

Finding the joy in the holiday season

by Cindy Fertsch | Dec 12, 2024 | Editorial, Atlantic County, Blog - letters from the editor, Cape May County, South Jersey

Letter from the editor “It’s the most wonderful time of the year,” or so the song goes. But let’s be honest—for many of us, the holidays can feel less like a cheerful carol and more like a chaotic drum solo. Between the endless to-do lists,...

Oh, Christmas Tree!

by Cindy Fertsch | Dec 5, 2024 | Editorial, Atlantic County, Blog - letters from the editor, Cape May County, Features, South Jersey

Letter from the editor As Thanksgiving leftovers get eaten, many of us are shifting gears to decorating for Christmas. The holidays have arrived like fireworks: explosive and bright! Calendars are quickly filled with holiday parties, luncheons and special events. Amid...

Think local this holiday season

by Cindy Fertsch | Nov 27, 2024 | Editorial, Atlantic County, Blog - letters from the editor, Cape May County, South Jersey

Letter from the editor As the season of gift giving is upon us, I encourage you to think local first. This Saturday is Small Business Saturday, and I hope you’ll join us in celebrating all that our local businesses have to offer. At Shore Local, celebrating the...
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