The 29th Annual East Coast Gaming Congress (ECGC), to be held April 14–15, 2026 at the Hard Rock Hotel & Casino Atlantic City, will explore how Artificial Intelligence (AI) is transforming every facet of legal gaming in the United States.
A highlight of the two-day event will be a special session led by Imagine This, a California-based gaming consultancy that has been at the forefront of industry innovation for more than 25 years.
“The overall theme of ECGC 29.0 is ‘Gaming in Transition,’ and the coming AI revolution is central to that transformation,” said Lloyd D. Levenson, ECGC co-founder and CEO of Cooper Levenson.
“Our session will explore how AI technologies are reshaping player engagement through personalization, real-time data capture, and new revenue opportunities,” said Scott Nicholson, Senior Vice President of Strategic Partnerships for Imagine This.
“From its inception, ECGC has been built on the principle of leaders speaking to leaders,” added Michael Pollock, ECGC co-founder and Senior Policy Advisor to Spectrum Gaming Group. “A thoughtful examination of AI’s impact on gaming perfectly reflects that mission—and it’s why ECGC remains the longest-running gaming conference in the United States.”
As always, ECGC will feature keynote addresses from top industry CEOs, investors, regulators, and political leaders. This year’s event will also honor the Association of Gaming Equipment Manufacturers (AGEM) with a Lifetime Achievement Award in recognition of its dedication to gaming integrity and industry advancement.
Throughout its history, ECGC has hosted an impressive roster of speakers, including six sitting, former, or acting governors and every CEO who has ever led the American Gaming Association.
