Letter from the editor
How is it August already? It feels like we were just taking out our beach chairs, stocking up on sunscreen and eagerly awaiting that first perfect beach day. And yet, here we are.
Even without checking the calendar, the signs are all around us. The cicadas sing their evening song, crepe myrtles have burst into full bloom and stores are overtaken by “Back to School” and dorm displays.
August always feels like a turning point. The sun sets a little earlier, the breeze softens and the energy subtly shifts. There’s still plenty of summer left, but we begin to sense it slipping through our fingers.
For local business owners, this time of year can bring added stress as many young seasonal employees prepare to return to school. Transitions like these are never easy, especially when summer feels like it just got started.
Still, let’s not count summer out just yet. In many ways, August marks the start of the best stretch of the season. Late summer into early fall brings a special kind of magic to the Jersey Shore. The crowds thin, the weather remains beautiful, and the community feels more connected than ever.
This is what many of us affectionately call “our time.” The pace slows just enough to let us catch our breath, to really soak in the golden light of an August evening or the quiet joy of a beach walk with no agenda.
So let’s savor every moment. Take that extra walk on the beach. Grab another cone of soft serve. Linger a little longer at sunset. Listen to the waves, watch the sky change, and breathe it all in. These are the days we’ll look back on — the ones that don’t need to be planned or polished, just lived. Summer always seems to fly by — and in August, faster than ever.
Peace & Love,
Cindy
