Hard Rock Hotel & Casino Atlantic City Unveils New Jersey’s First Aescape Fully Robotic Massage Experience

Hard Rock Hotel & Casino Atlantic City has debuted New Jersey’s first ever fully automated massage table at their renowned Rock Spa & Salon. Aescape, the company behind the massage experience, has additional machines located in luxury spas in New York and Miami.

Aescape’s fully automated, AI-driven massage table employs advanced technology for a precise and personalized experience. By scanning the user’s body and generating over 1.1 million 3D data points, it accurately maps the body’s position on the table and identifies key anatomical points for targeted massage. Users access a touchscreen interface to choose from a variety of treatments tailored to their unique body profile, providing control over target areas, pressure points, and music selection. Aescape remembers individual body characteristics and personal preferences to deliver customized massage experiences, from deep tissue to quick recovery, meeting the specific needs and preferences of each user.

Named Fit Betty and Spa Betty, Hard Rock Atlantic City will offer guests two different experiences within Rock Spa & Salon. Fit Betty will service guests training at Body Rock Fitness Center. Guests looking to work through muscle strains or additional physical therapies to advance their fitness can instantly book a session with Fit Betty to address their unique needs. Guests looking for a more traditional spa experience can do so with Spa Betty, who will perform services in a designated treatment room within Rock Spa & Salon.

“Rock Spa & Salon is constantly evolving to bring our guests the ultimate luxury spa experience,” said Ginger McLean, Director of Rock Spa & Salon at Hard Rock Hotel & Casino Atlantic City. “We are thrilled to partner with Aescape to offer our guests the newest in wellness technology while maintaining our high standard of service.”

Rock Spa & Salon at Hard Rock Hotel & Casino Atlantic City is a full-service salon featuring 31 treatment rooms, two couples’ suites, and a salon offering manicures, pedicures, make-up, barber, and hair services. Separate ladies’ and gentlemen’s areas include spacious locker rooms and lounges with steam and sauna — both leading to a co-ed Vitality Pool area featuring a large, heated hydrotherapy tub, ambient temperature tub, and specialty shower with three different experiences (Cool Mist, Caribbean Rain, and Atlantic Ocean). Body Rock® Fitness Center offers guests sleek, innovative training systems within the resort.

For reservations, call 609-449-5380 or book online at HardRockHotelAtlanticCity.com. For inquiries about Aescape, please reach out to partnerships@aescape.com

About Aescape (pronounced “escape”)

Aescape is a New York-based lifestyle robotics company at the forefront of wellness innovation. Using advanced AI technology, the company is delivering the world’s first fully automated, customizable massage experience for personalized wellness and recovery. Founded in 2017 by four-time entrepreneur Eric Litman, Aescape brings together expertise from industry-leading brands like Amazon, Accenture, Uber, MakerBot and more. The company is backed by $80 million in funding from investors including Valor Siren Ventures and Valor Equity Partners (an early investor in Tesla and SpaceX), Crosslink Capital, and AlleyCorp. For more information, visit www.aescape.com.

Photo credit: Aescape

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