As an added bonus, in celebration of “Barbie’s” successful summer, the Studio and Gerwig—who now holds the record as the only solo woman director to surpass $1 Billion at the global box office—will also offer IMAX audiences additional, never-before-seen post-credit footage
Beginning on September 22, 2023 and for just one week, Warner Bros. Pictures’ “Barbie” will say farewell to summer at the IMAX Theatre at Tropicana Atlantic City. In addition to experiencing the film for the first time in IMAX, audiences will be treated to exclusive post-credit footage selected by the film’s director, Greta Gerwig.
Gerwig stated, “The worldwide enthusiasm for ‘Barbie’ has been overwhelming, humbling, and deeply moving. So many Barbie fans went on this journey with us, and we can’t thank them enough for supporting the film and sharing their ‘Barbie’ experience in theaters, across social media, and out in the world. We made ‘Barbie’ for the big screen, so it’s an even bigger thrill to be able to bring it to IMAX, the biggest screen of all. And as a special thanks to ‘Barbie’ fans, we’re excited to share a little bit more of our cast and crew’s incredible work by adding special new footage we hope audiences will enjoy.”
Richard Gelfond, CEO, IMAX Corporation, said, “For all of us in the exhibition community, it’s been exciting to watch an original film like ‘Barbie’ become an unparalleled critical and commercial success this summer. We’re thrilled to be partnering with Greta and her filmmaking team and our friends at Warner Bros. to deliver this special edition of ‘Barbie’ with never-before-seen footage exclusively to IMAX audiences around the world.”
Warner Bros. executives Jeff Goldstein and Andrew Cripps added, “If there was one thing missing in this winning ‘Barbie’ strategy, it was being able to put Greta’s singular vision on premium IMAX screens over the uber-competitive summer corridor. That ‘Barbie’ continues to draw packed audiences around the world heading into its sixth weekend in release speaks to the quality of the film and the excitement audiences have for the story. Greta, Margot, Ryan and everyone involved in ‘Barbie’ have not just captured, but held the attention of moviegoers everywhere, and we are so pleased to give them a chance to see ‘Barbie,’ whether for the first or fifth time, in such an experiential format as IMAX.”
Tango’s Lounge at Tropicana Atlantic City will be adorned in all-pink decor from Sept. 22-25 to coincide with the release of the Barbie movie. During this period, guests can indulge in Barbie-inspired cocktails, including the Malibu Barbie, Mojo Dojo Casa House, Ruth Handler, and She’s Everything, in addition to enjoying the film. A portion of the beverage proceeds will benefit the American Cancer Society’s Real Men Wear Pink Campaign.
To live in Barbie Land is to be a perfect being in a perfect place. Unless you have a full-on existential crisis. Or you’re a Ken.
Click here to purchase tickets to see ‘Barbie’ in the IMAX Theatre at Tropicana Atlantic City.
