Meet the Team

Cindy & Bob Fertsch, founders of Shore Local

Bob was 21 years old when he began his newspaper career in South Jersey.

An Ocean City summer local and surfer, Bob was thrilled to build his career, home, and family in the area he loved. He spent 15 years learning with the Press of Atlantic City, then continued growing for another 9 years with the Current.

Our family grew through the years. We have been blessed with 3 beautiful children and a home in Egg Harbor Township. 

As the economy changed both nationally and locally, the industry began to change, as well.  Large corporate companies bought up much of Atlantic County’s media outlets, including our daily paper and 2 major weekly publications. 

From this turmoil, Shore Local was born. We are proud to be a locally owned, homegrown publication that focuses on the people, places and events in Atlantic County, Ocean City, and Upper Township. Bob and I had a vision to build a local business that spotlights and promotes other local businesses, and here we are!

When you support Shore Local, your dollars stay right here in our own communities. We are a grassroots family business with an authentic connection to the areas we spotlight, and we are proud to share our love for our shore towns with all of you.

Thank you for supporting our vision, and happy reading.

Cindy Fertsch, founder and editor

Steffen Klenk is a multimedia journalist and photographer,

Steffen Klenk is a multimedia journalist and photographer, and a proud member of the Shore Local team. A graduate of Ocean City High School, Steffen has spent his entire life in South Jersey, raised only blocks from our sandy beaches. He enjoys capturing the eclectic moments that make South Jersey unique.

An avid photographer, Steffen enjoys capturing the beauty of our wonderful nature and wildlife. You may notice him at various community events, capturing the smiles of attendees.  When it comes to writing, history is Steffen’s specialty, but what he particularly loves is sharing stories of the many people, places and organizations that make an impact in South Jersey.

Steffen also manages the Events and Happenings section, and presents the weekly Entertainment Update for Shore Local Live. During his free time, you can find Steffen at the beach, on the boardwalk, at an outdoor concert or enjoying the company of family and friends. Besides having a great sense of humor, Steffen also has a quick wit and enjoys making people smile.

Charles (Chuck) was born in Atlantic City

Charles (Chuck) was born in Atlantic City and has lived Downbeach for about 60 years. Charles graduated from Atlantic City High School and went on to graduate from the University of Charleston, West Virginia where he was on the varsity rowing team. He has competed in varsity and Masters races from Canada to Florida and threatens to get back on the water shortly. Charles worked at The Press of Atlantic City for 20 years as a Senior Advertising Executive and as a photographer for the Advertising Department. He then went on to continue his newspaper career at a local weekly, The Current where he also worked in Advertising before becoming Circulation Director. After the Current was sold to a large corporation, Charles moved on to the Shore Local Newsmagazine free from consultants and their buzz words of the day. At Shore Local, Charles worked in Advertising, has had his photos on the covers and he has written over 100 pieces for his column, Senior Moments. It is in these columns that Charles, as a senior citizen shares his memories of a life at the shore as well as views on aging, social media and the changing world. Photography continues to be a creative outlet for Charles as he is a prolific source of images for many stock agencies including a graphics agency in New York where he has been selling his work for around 20 years. Last year, Charles and his wife, Rubye completed a 10-week, 9,100 mile cross country camping trip traveling through 20 states visiting many of our National Parks. Of course, thousands of photos were made along the trip and Charles just finished self-publishing a book filled with photos and experiences from the journey. His photography may be view on his fine art website, Charles-Eberson.pixels.com

Holly Martin has been working in media since 2012

Holly Martin has been working in media since 2012. She has worked as a photographer and videographer throughout her high school and college career. Early 2013, Holly started working as an intern for Longport Media and has worked her way up to being a producer for WOND radio as well as fill in DJ for 103.7 WMGM Rocks. She loves being a concert photographer and working as event staff. She has worked as a reporter for Temple University’s Philadelphia Neighborhoods and submitted Editorials to the Philadelphia Inquirer. She has done multiple multimedia articles for Temple as well as Shore Local Newsmagazine.

Whitney Ullman

Whitney Ullman, Stockton University graduate, and founder of gotowhitney.com is known as a “go to” resource, content creator, and influencer with established credibility in Atlantic City, The Jersey Shore, Philadelphia and the surrounding areas. Her approachable personality coupled with continuous positive coverage of all things entertainment, has earned her over 6 million views on the @gotowhitney & @thecitypulse social platforms. She played a personal role in forging hundreds of professional connections through her networking expertise, and created TheCityPulse.com as a go-to lifeline for all things happening in the city – with plans to bring Shore Local readers a fun list of events, so you can make the most of your staycation and vacation right here at the Jersey Shore!

Whitney frequently contributes to FOX29 Good Day Philadelphia, 94.3 WIBG fm radio and other major publications on a freelance status. She is the Vice Chargé de Média Sociaux for the national gastronomic society Chaîne des Rôtisseurs – Atlantic City, a Game Show Host for ResortsLive.com, and the founder of WIN Promotions, a talent staffing company which places promotional staff in events around the area.

You may have also seen Whitney’s content on platforms such as: TMZ, TMZ Live, E! News, i24 News, Access Hollywood, Dr. Oz, New York Post, DailyMail, FOX News, Wendy Williams Show, Philadelphia Style, New Jersey Lifestyle, and more.

David Weinberg

David is a nationally recognized sports columnist who has covered Philadelphia and local sports for over 40 years. After 35 years with The Press, he has served as a columnist for 973ESPN.com and created his own Facebook page, Dave Weinberg Extra Points. He can also be heard on 97.3 ESPN as part of Weinberg Wednesday’s with Josh Hennig and on Newstalk 1400 and 92.3 WOND on Monday’s and Thursday’s as part of Off the Press with Scott Cronick.
David who is a member of the Atlantic City Boxing, New Jersey Boxing, and New Jersey MMA Halls of Fame, is a Cape May native who spends his spare time on the golf course, riding his SUP in the Cape May Harbor, sitting on the beach with his wife, Karen, and playing with his three grandsons Hampton (6), Graham (4) and Nixon (1). Send comments to weinbergd419@comcast.net.
ABOUT AUTHOR
Cindy & Bob Fertsch, founders of Shore Local

Bob was 21 years old when he began his newspaper career in South Jersey.

An Ocean City summer local and surfer, Bob was thrilled to build his career, home, and family in the area he loved. He spent 15 years learning with the Press of Atlantic City, then continued growing for another 9 years with the Current.

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