Business Buzz
By Richard Baehrle
One of the books I remember most from college many years ago is the “Zero-Sum Society.” Without going through the whole book, the essence is that in society, for every winner there is a loser.
This philosophy has certainly been prevalent in the retail sector during the past three years or so. During COVID, restaurants had an extremely challenging time in New Jersey. Dealing with onerous restrictions, it was always difficult and often impossible to survive.
Unfortunately, the Golden Corral Buffet, which was located at the Harbor Square Center (the former Shore Mall), on the Black Horse Pike in Egg Harbor Township, was a casualty of COVID. The well-located site sat vacant for several years waiting for the building to be repositioned, or for another operator to assume the buffet concept.
Umi Sushi and Seafood Buffet seized the opportunity, opening their doors on Aug. 28, after extensive renovations.
The restaurant group that owns Umi was established more than 20 years ago. They earned a great reputation from their first restaurant, located in Queens Village, N.Y. The reviews were and still are outstanding.
The Umi brand is new to the group. In addition to the Egg Harbor Township site, there are six other restaurants in thriving markets such as Queens, N.Y.; Brooklyn, N.Y.; South Portland, Me.; Brandon, Fla.;, Dover, Del. and Deptford, N.J.
The owners recognized there was a tremendous opportunity with the Egg Harbor Township location due to its proximity to Atlantic City. It is ideal to cater to the local market along with the tourists since it is located adjacent to the Garden State Parkway interchange. The combination of locals and tourists aligns with Umi’s commitment to offering a wide range of culinary experiences, from fresh seafood to hot pots, sushi, ramen and more. They believe their menu resonates with the eclectic tastes of the Atlantic City community and its visitors.
Umi Premium Sushi and Seafood Buffet says it is proud to introduce a “Culinary Symphony in Egg Harbor Township,” a theme that encapsulates the essence of their grand opening. Umi harmonizes tradition and modern elegance.
Umi is your destination for fresh seafood, tantalizing sushi and the sizzle of the hibachi grill. Their menu pays homage to the treasures of the deep, showcasing grilled lobster, tender abalone, snow crabs, Dungeness crab, and stone crab claws which will make your tastebuds rejoice.
The menu is much more than seafood. You can indulge in steaks, American barbecue, ribs, authentic Chinese Sichuan cuisine and a Cajun seafood boil.
They cater to diverse palates, ensuring there’s something for everybody. The finale is a medley of desserts including delicious cakes, fresh, seasonal fruits, ice creams and more.
The owners of Umi say they plan to be engaged and active in the community through partnerships, events and local outreach programs. They aim to be a valued member of the community and contribute to its growth and vibrancy. Business has far exceeded all of their expectations.
If you are seeking a memorable experience, you owe it to yourself to visit the new Umi Sushi and Seafood Buffet. It is open Monday-Sunday from 11 a.m. to 10 p.m., and Friday and Saturday 11 a.m. to 10:30 p.m. It’s located at 6725 E. Black Horse Pike, Egg Harbor Township. Call 609- 380-7592.
Always remember to support your local businesses and stop, shop, stay and play in Atlantic and Cape May counties.
Rich Baehrle, of Berkshire Hathaway Fox and Roach, can be reached at 609-266-6680
or 609-641-0011. Email richardbaehrle@gmail.com or see
www.getrichinrealestateSJ.com
