All in the family
Letter from the editor
It always rains on delivery day! No ordinary rain, but the cold and windy rain that makes driving a challenge. Maybe it’s Murphy’s Law.
Bob and I hover over our computer screens until 2:30am the night before making sure the smallest details are taken care of. The next day we head out to deliver papers and it is only a matter of time on these inevitably rainy days that I am covered in ink and soaked head to toe.
I never envisioned this part of the business. In the nearly three years since our launch of Shore Local Newsmagazine, I’ve learned a lot about both the rewards and the tremendous demands of family business.
When you are part of a family business, you’ve got skin in the game! It’s personal and the stakes are high. You do whatever it takes to keep your customers happy and make your business succeed.
“Whatever it takes” means working harder, longer and becoming more resourceful. Grit becomes etched into your DNA, symbolizing your passion and perseverance. Many small family businesses are underestimated from the start, which fosters in them an unbeatable mental toughness, drive, and focus to succeed.
The truth is, initially I never planned to be too involved with Shore Local. I saw it as my husband’s dream and I was simply supportive. In hindsight, that is laughable.
Out of necessity, my role changed and expanded quickly! We both did everything and anything needed. Suddenly I was not only the editor, but also the writer, social media director, web designer, and delivery girl.
Most recently, I have taken on the role as radio host on Shore Local Live. Our family business has stretched me in ways I never imagined, taking me far, far from my comfort zone. Luckily, I’ve learned, that is where the magic lies. Being forced to suddenly swim in the deep end gave me a confidence I never had, along with new skills. I wouldn’t trade it for the world.
While Shore Local Newsmagazine is a young family business, some of the businesses spotlighted in our special section inside this issue, “Homegrown” have been in business for several generations.
Read about their evolution, growth and commitment to our community. We encourage you to always think local. When we keep our dollars in our community, we all win.
We believe in the power and integrity of small business and we acknowledge and respect the superior grit & determination embodied by small business owners. Here’s to the our community’s homegrown businesses who follow their passions and pour their heart & soul into everything they do. Never underestimate them.
Peace
& Love,
Cindy
